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 Mild cleansing benefits for a gentle and simple clean.   Click on a link below for product descriptions and features.
 In 1878, after years of experimentation with various formulations, James N. Gamble triumphantly reported that he and his associates had developed the formula for a white soap that was satisfactory in every respect. Appropriately enough, the product would be called P&G White Soap. But Harley Procter insisted the new white soap deserved a more distinctive name—one that people would remember when they went to the store. Finally, after weeks of consideration and rejection of a variety of names, Mr. Procter had a sudden flash of inspiration while attending Sunday church service. The search for a name ended when the minister read from Psalms 45:8: "All thy garments smell of myrrh and aloes and cassia, out of the ivory palaces whereby they have made thee glad." In October 1879, the first bar of Ivory was sold. 99-44/100% PURE This famous slogan originated in the 1800s when samples of Ivory were sent to college chemistry professors and independent laboratories for analysis. Comparison tests were made with castile soaps, the standard of excellence at that time. One chemist's analysis was in table form with the ingredients listed by percentage. Harley Procter totaled the ingredients that did not fall into the category of pure soap; they equaled 56/100%. He subtracted from 100, and wrote the slogan "99-44/100% Pure: It Floats." This became a pledge of quality to Ivory consumers. This phrase is so identified with Ivory that it's registered as a trademark with the Canadian Trade-marks Office.  Classic Ivory Soap -The classic 99-44/100% pure floating soap contains no heavy perfumes, creams, or dyes. Ivory Bar with Aloe - Rediscover the mildness. With a gentle combination of mild soap and a touch of pure aloe, Ivory Bar with Aloe leaves your skin smooth and feeling naturally clean. - Light green bar with a soft aloe scent. Ivory Bar with Lavender - Ivory with Lavender combines the pure, mild cleansing of Ivory with the light, soothing scent of lavender for a clean that's gentle. Ivory Liquid Hand Soap - A mild, clear liquid hand cleanser in the convenience of a pump. - Washes away dirt and bacteria, yet gentle enough for your face. Ivory Body Wash - With mild cleansers and moisturizers, gives you rich and creamy lather. - Leaves your skin feeling surprisingly smooth and unmistakably baby soft. - It's available in five scents: Fresh Snow, Water Lily, Honey, Aloe Vera and new Lavender Body Wash. |
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   www.ivory.ca    Haven't found what you are looking for? Here's how to contact us: E-mail us.Our toll-free number is: (800) 668-0150. |
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